Consumer Experience Archives - Page 4 of 8 - Joanna Peña-Bickley

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Latest in: Consumer Experience

Consumer Experience · Design & UI · Interactive Marketing

ON: Saab’s Sexy Site?

While Saab is not my choice for wheels their latest site which highlights the Turbocharged brand attitude. Fun, Inventive and Sticky. All the things you need for a fun brand experience. The more I …

By Joanna Peña-Bickley

April 4, 2008

Consumer Experience · Web 2.0

ON: Direct Response 2.0

Why drive traffic to a site when you can accomplish what you need in a 30K banner ad? Tailgate Technologies with the challenge of building the first fully in-banner transactional ticketing engine for the …

By Joanna Peña-Bickley

February 26, 2008

Consumer Experience · Conversations · New York · OLA · Online Media / OLA · Uncategorized

ON: The PoughkeepsieTapes

As most of you know, I have grown up as a digital creative. (we need not rehash that crap) In order for me to have gained the creative Sherpa status by my peers and …

By Joanna Peña-Bickley

December 18, 2007

Consumer Experience · Conversations · New York · OLA · Online Media / OLA

ON: The PoughkeepsieTapes

As most of you know, I have grown up as a digital creative. (we need not rehash that crap) In order for me to have gained the creative Sherpa status by my peers and …

By Joanna Peña-Bickley

December 18, 2007

Branding · Consumer Experience · Conversations · Social Media · Something I Found · The Soap Box · Web 2.0

ON: Contagious’ Interview with Orangina

Last winter while at breakfast with the kids in Paris I became addicted to Orangina. Every chance I get I grab a 4$ bottle and slurp it down. (and when I am done i …

By Joanna Peña-Bickley

November 29, 2007

Consumer Experience · Experience Design · Experience Planning

ON: A UX Quote For Today

Professors discussing Engineering Design are like Priests discussing marriage: lots of learned thought, but very little practical experience. -- Professor David Gossard, MIT, at the NSF Design Conference, Amherst, MA, June, 1989 (via interaction-design.org)

By Joanna Peña-Bickley

November 13, 2007

Consumer Experience · Experience Design · Experience Planning

ON: Cooking Up Experience

Yesterday at Ad:Tech I was turned on to Bob Jacobson's Total Experience manifesto. For those of you who are practitioners in the area of XP Planning and Design I think you need to consider …

By Joanna Peña-Bickley

November 7, 2007

Consumer Experience

ON: Sprint’s Manning’s Mind

Sprint has launched a site inviting punters to pick the brain and engage in a game of trivial pursuit against Indianapolis Colts' superstar quarterback Peyton Manning. After playing along for a few moments I …

By Joanna Peña-Bickley

September 20, 2007

Consumer Experience

ON: FUZE

FUZE is an all-in-one instant messenger built on top of Adobe Air FUZE allows me to connect to IM services such as AOL, YAHOO, MSN, GTalk, and more! The transfer of messages are handled …

By Joanna Peña-Bickley

August 27, 2007

Consumer Experience · Creativity · Digital Video · Flash · Uncategorized

ON: HBO’s Poligamy Game

As a kid I was always a big fan of sitting with the family back home in San Antonio and playing boardgames like Life. When I caught a glimpse of Deep-Focus' virtual Salt Lake …

By Joanna Peña-Bickley

August 24, 2007

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