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Latest in: Uncategorized
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5 Things

#Thing1 - A great read from brilliant thinker @JeremyRikfin - The Empathic Civilization: The Race to Global Consciousness in a World in Crisis. #Thing2 - Redesigning Air Force One from @FastCompany #Thing3 - Interested …
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By Joanna Peña-Bickley
 · 
December 19, 2018
Uncategorized

New Second Life planned for 2016

Calling all former Second lifers!  Interested in a third life? Linden Lab, the creator of Second Life, is preparing a second edition of the virtual reality world. It’s being built form the ground up, with 40-50 …
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By Joanna Peña-Bickley
 · 
July 10, 2014
Uncategorized

ON: Voyeur

We all have partners.  For those agencies who were not born digital - they have created partnerships with small digital shops who have specialization in different areas of digital. when What did BBDO really …
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By Joanna Peña-Bickley
 · 
April 14, 2013
Uncategorized

The Big Data Movement

As we tap, click, call, share, swipe and purchase products and services, our actions are generating record-breaking amounts of data. Now that everything is measurable, everything is measured. We create 2.5 quintillion bytes of data — …
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By Joanna Peña-Bickley
 · 
February 27, 2013
ON: · Uncategorized

ON: The Moon

Highlights: • Over 3 million unique site visits during the first 3 weeks • Configured Support for 1 Million Concurrent Audio Streams • Site featured on almost every major news network including CNN’s giant …
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By Joanna Peña-Bickley
 · 
April 14, 2012
Uncategorized

StackTrace for iPad is the best way to become more knowledgeable about coding and development. Whether you're a hobbyist or a professional, StackTrace provides the ideal experience for exploring the expert community at StackOverflow. …
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By Joanna Peña-Bickley
 · 
February 11, 2012
Uncategorized

Nicole Meyer’s Logo A Day Project

One of the most entrepreneurial acts by a designer that I have seen in a while.  Art Director, Nicole Meyer has created a project that captures the imagination of a prospect.  She's doing a logo …
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By Joanna Peña-Bickley
 · 
December 3, 2011
Uncategorized

PROTECT IP / SOPA Breaks The Internet

PROTECT-IP is a bill that has been introduced in the Senate and the House and is moving quickly through Congress. It gives the government and corporations the ability to censor the net, in the …
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By Joanna Peña-Bickley
 · 
November 15, 2011
Uncategorized

The Transmedia Approach

Integration is chaos.  With so many agency / channel specialists – clients waste a ton of money paying for redundancies in their big agency fees.  Furthermore, when Kellogg wrote the textbook on marketing integration …
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By Joanna Peña-Bickley
 · 
September 19, 2011
Uncategorized

on: gaga’s genius idea

Wanna build a great brand? Watch Lady Gaga this week and take some notes.  Her 360 blitz helped crash the Amazon.com servers last night. Lady Gaga fans rushed Monday to download her new album, Born …
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By Joanna Peña-Bickley
 · 
May 24, 2011
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