Experience Planning Archives - Page 2 of 6 - Joanna Peña-Bickley

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on: uniqlo’s lucky switch

Who says banner ads don't work? UNIQLO proves we may be doing it wrong! Uniqlo developed a banner ad campaign so compelling, unique and interesting that bloggers and viewers actually took ownership of the …

By Joanna Peña-Bickley

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Experience Design · Experience Planning · Fab Experiences · Social Media · Social Software

on: facebook’s approach to the social semantic web

As many of you have been following in the mainstream and tech media, in late April, Facebook [FB] announced and launched a number of new and updated products for developers. This set of products …

By Joanna Peña-Bickley

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Experience Design · Experience Planning · Fab Experiences · Social Media · Social Software

on: facebook’s approach to the social semantic web

As many of you have been following in the mainstream and tech media, in late April, Facebook [FB] announced and launched a number of new and updated products for developers. This set of products …

By Joanna Peña-Bickley

May 12, 2010

Consumer Experience · Experience Design · Experience Planning · Fab Experiences · Social Media · Viral

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Branded Content · Conversations · Creativity · Experience Planning

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Branded Content · Conversations · Creativity · Experience Planning

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Why not have a little fun? Volkswagen has launched an effort to put the FUN back in to our lives with Thefuntheory.com This site is dedicated to the thought that something as simple as …

By Joanna Peña-Bickley

November 9, 2009

Design & UI · Experience Design · Experience Planning · iwunder

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Social design ain't your daddy's web design. It differs in many ways from the old school study of pure omnibus interactions. Social Design begins with sociological trends of tribes (your audience), then takes into …

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Design & UI · Experience Design · Experience Planning · iwunder

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By Joanna Peña-Bickley

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If you have wondered why I have been infrequently posting ON:Anything, its because I have been busy working with my team and Wunderman client, Nationwide Insurance, to create the 2009 Nationwide / NASCAR campaign. …

By Joanna Peña-Bickley

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Branding · Consumer Experience · Experience Planning · Industry Talk · New Media · Thought Of The Day

ON: 2009 A Year to REFRESH

Refresh. It seems like a simple task. Hit a button on your browser and the page changes. Easy, right? It isn't. A refresh usually takes complex systems and or labored work to make real …

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