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Latest in: Youtube
Advertising · Creativity · Media · Viral

The Guardian’s Quest For The Truth

This modern take on a classic fairy tale speaks volumes about where we are as a society. The story begins with the murder of the infamous Big Bad Wolf. The tale incorporates the way we take in …
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By Joanna Peña-Bickley
 · 
April 1, 2012
Branded Content

on: britney’s product video

In the latest Britney Spears music video features her own personal fragrance Radiance, Make Up Forever eye-shadow, Sony electronics, and the dating website PlentyOfFish.com which was said to be the only paid placement.  According to …
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By Joanna Peña-Bickley
 · 
February 19, 2011
Design & UI · Get In The Game - Gaming · Viral

on: dexter’s interactive video game

This is a second home run for team dexter. First it was the Find Dexter.  This crime solving video game is something a bit more sophisticated and just as fun.
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By Joanna Peña-Bickley
 · 
January 29, 2011
Digital Video · Get In The Game - Gaming · Social Software

on: fast fuels danger. danger makes legend

Adidas does a fantastic job of galvanizing its Facebook followers into action with a new turn-based game challenging players to capture big soccer cities. Connecting via Facebook, players are launched into head-to-head battle with …
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By Joanna Peña-Bickley
 · 
October 27, 2010
Digital Video · Get In The Game - Gaming · Social Software

on: fast fuels danger. danger makes legend

Adidas does a fantastic job of galvanizing its Facebook followers into action with a new turn-based game challenging players to capture big soccer cities. Connecting via Facebook, players are launched into head-to-head battle with …
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By Joanna Peña-Bickley
 · 
October 27, 2010
Creativity · Social Media

ON: Ford’s Fiesta

Creatives Ford is calling our names! Join the Fiesta / Movement! Ford is looking for an elite crop of drivers to take the wheel: people with a strong presence on the web, an ability …
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By Joanna Peña-Bickley
 · 
January 24, 2009
Social Media

ON: The New Instant News

Twitter posts were burning the moment that an eyewitness reported the dramatic details of the downed US Airways jetliner in the Hudson.  Instant transparent News. At about 2 minutes in to this video the …
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By Joanna Peña-Bickley
 · 
January 17, 2009
Social Media

ON: The New Instant News

Twitter posts were burning the moment that an eyewitness reported the dramatic details of the downed US Airways jetliner in the Hudson.  Instant transparent News. At about 2 minutes in to this video the …
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By Joanna Peña-Bickley
 · 
January 17, 2009
Social Media

ON: YOU & A Few New Media Truths

The words "Social Media" have become the most abused words in the last year.  The abuse has usually come from the agency world.  Instead of attempting to create advertising that inspired brand engagement  or …
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By Joanna Peña-Bickley
 · 
December 21, 2008
Social Media · Uncategorized

ON: YOU & A Few New Media Truths

The words "Social Media" have become the most abused words in the last year.  The abuse has usually come from the agency world.  Instead of attempting to create advertising that inspired brand engagement  or …
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By Joanna Peña-Bickley
 · 
December 21, 2008
Older Posts ›

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