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Latest in: eMarketer
CRM · Marketing Speak · Product Experience · User Studies

on: influential product reviews

Customer product reviews were described as ‘undeniably influential’ in a recent report released by eMarketer.  Jeffrey Grau, the report’s author notes that “for many purchases, shoppers find the best advice comes not from family and …
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By Joanna Peña-Bickley
 · 
November 15, 2010
CRM · Marketing Speak · Product Experience · User Studies

on: influential product reviews

Customer product reviews were described as ‘undeniably influential’ in a recent report released by eMarketer.  Jeffrey Grau, the report’s author notes that “for many purchases, shoppers find the best advice comes not from family and …
gravatar
By Joanna Peña-Bickley
 · 
November 15, 2010
Conversations

ON: A Surge of Consumer Generated Media

"The user-generated content movement is no longer a fad." According to this report from eMarketer, the number of consumer-generated media creators is expected to rise from 77 million in 2007 to 108 million in …
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By Joanna Peña-Bickley
 · 
April 19, 2008
Widgets

ON: A Raiders Widget

I am not sure about you guys but I am awaiting the New Indiana Jones movie as much as I did the first time I caught Harrison Ford's charming protayal of the coolest professor …
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By Joanna Peña-Bickley
 · 
March 21, 2008
Uncategorized · Widgets

ON: A Raiders Widget

I am not sure about you guys but I am awaiting the New Indiana Jones movie as much as I did the first time I caught Harrison Ford's charming protayal of the coolest professor …
gravatar
By Joanna Peña-Bickley
 · 
March 21, 2008
Widgets

ON: A Raiders Widget

I am not sure about you guys but I am awaiting the New Indiana Jones movie as much as I did the first time I caught Harrison Ford's charming protayal of the coolest professor …
gravatar
By Joanna Peña-Bickley
 · 
March 21, 2008
Interactive Marketing

ON: Internet TV’s Critical Mass

EMarketer projects that nearly 80% of U.S. Internet users will watch online video at least once a month in 2008. A great indicator that online video has hit a mainstream audience is that 52.5% …
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By Joanna Peña-Bickley
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March 20, 2008
Online Media / OLA

ON: MySpace Beatdown of Yahoo

The debate over which site had the most November page views reflects the difficulty of tallying Web traffic, and billions of ad dollars are at stake.  On the Web, the competition for most popular …
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By Joanna Peña-Bickley
 · 
December 19, 2006
Online Media / OLA

ON: MySpace Beatdown of Yahoo

The debate over which site had the most November page views reflects the difficulty of tallying Web traffic, and billions of ad dollars are at stake.  On the Web, the competition for most popular …
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By Joanna Peña-Bickley
 · 
December 19, 2006

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