Uncategorized Archives - Page 13 of 25 - Joanna Peña-Bickley

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Latest in: Uncategorized

Creativity · Uncategorized

ON: 2009’s Digital Creative Hot Shops

One of the many things that I love about what I do is that I get to identify great talent and try to work them into our teams as we think big and create …

By Joanna Peña-Bickley

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Social Media · Uncategorized

ON: YOU & A Few New Media Truths

The words "Social Media" have become the most abused words in the last year. The abuse has usually come from the agency world. Instead of attempting to create advertising that inspired brand engagement or …

By Joanna Peña-Bickley

December 21, 2008

Social Media · Uncategorized

ON: One To Many Facebook Friends

Did you know you could have to many friends? According to Facebook you can. For those of you who have followed my Twitter & Blog posts last week you know that I was maintaining …

By Joanna Peña-Bickley

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Social Media · Uncategorized

ON: Millions of Mainstream Interactions

Have you seen this one? I was catching up on my favorite blogs when I saw this over at Verdino's. This is a mind blowing video. More brands need to see this video! Especially …

By Joanna Peña-Bickley

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Mobile · Uncategorized

ON: Nokia’s N96 Bruce Lee Phone Edition

Ever play ping pong with your nunchucks? Nokia China released this ad for the limited Bruce Lee edition of the new Nokia N96 phone. At the end of the add it will direct you …

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November 29, 2008

Design & UI · Experience Design · Uncategorized

ON: Toshiba’s Scratch Pad

Toshiba has launched a new website to encourage the exploration of Toshiba’s vast product offerings. Users navigate the ‘What Next’ website by scribbling zig zags, lines, swirls and infinity signs that manipulate the small …

By Joanna Peña-Bickley

November 28, 2008

Social Software · Something I Found · The Next Big Thing · Uncategorized

ON: Rovio

The launch of Rovio is immanent. Rovio is a WiFi-enabled robotic webcam from WowWee. You can drive this little omni-directional 3-wheeled robot using an intuitive interface in your web browser. Through mid-December you can …

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Being A n@tch · Industry Talk · Social Media · Uncategorized

ON: Finding Dolly

Over the next few months I will be blogging the epic NASCAR campaign that I am building. I am looking for an big anthem song and I have fallen for Dolly Parton's version of …

By Joanna Peña-Bickley

October 21, 2008

Branding · Conversations · Interactive Marketing · Marketing Speak · Social Media · Uncategorized

ON: Celebrating Your Celebrity

Two years ago when I was working with MTV on a project for Hershey's at Spring Break in Cancun, I articulated why people would watch the realty based web-cast Ice Breakers Watch, Whoa & …

By Joanna Peña-Bickley

October 12, 2008

Branding · Interactive Marketing · Social Media · Uncategorized

ON: Tribes

Definition: A tribe, viewed historically or developmentally, consists of a social group existing before the development of, or outside of, states. (Source: Wikipedia) Marketing To Tribes - We are all trying it. Tribeshttp://static.slideshare.net/swf/ssplayer2.swf?doc=tribes3-1223624213335172-8&stripped_title=tribes-presentation View …

By Joanna Peña-Bickley

October 10, 2008

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