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Latest in: Twitter
Advertising · Social Media

Age-gating improvement for alcohol brands on twitter

One of the biggest challenges for alcohol brands is how they connect with an age-appropriate audience. To address this on Twitter, They have rolled out an improvement to the age-gating experience on Twitter.com, iOS, …
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By Joanna Peña-Bickley
 · 
December 7, 2013
Social Media · Technology

A Look Back @ 2012 On Twitter

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By Joanna Peña-Bickley
 · 
December 22, 2012
Social Commerce · Social Media

Can Pinterest drive your online sales?

Pinterest is still the world’s fourth largest driver of web traffic, standing above Yahoo, Bing and even Twitter. But how often do those visits mean sales? The jury is still out on that question, but eCommerce …
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By Joanna Peña-Bickley
 · 
November 20, 2012
Advertising · Media

Are Romney “Obama” Facebook & Twitter Ads Dirty Tactics Or Smart Politics?

The Romney campaign has been buying Facebook and Twitter social advertising, designed to divert clicks from users who search for “Obama.” Some brands take offense to competitors buying ads on their name keywords and …
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By Joanna Peña-Bickley
 · 
October 22, 2012
Advertising · Creativity · Media · Viral

The Guardian’s Quest For The Truth

This modern take on a classic fairy tale speaks volumes about where we are as a society. The story begins with the murder of the infamous Big Bad Wolf. The tale incorporates the way we take in …
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By Joanna Peña-Bickley
 · 
April 1, 2012
Apps · Mobile

twingz

    twingz lets you communicate with your things like Twitter does for people. Tweet to things and about things with twingz. Get in on the Alpha at http://www.twingz.com/
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By Joanna Peña-Bickley
 · 
February 21, 2012
CRM · Location-Based Services · Technology

MomentFeed assesses consumers for real-time targeting

    The new geo-social targeting applications for marketers such as MomentFeed analyze Twitter feeds and Foursquare check-ins to determine the consumer's purchasing profile on the fly. Using those metrics, brands could send coupons …
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By Joanna Peña-Bickley
 · 
February 19, 2012
Social Media · Social Software

on: google+’s growing audience

20 Million and growing and it's only been a month.  This is a meteoric rise for Google+ [G+] when you compare it to their past social endevours or Facebook and Twitter’s early growth as illustrated …
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By Joanna Peña-Bickley
 · 
July 27, 2011
Social Media · Social Software

on: twitter’s fifth b-day

Five years ago today Jack Dorsey sent the first ever tweet. Little did he know that five years later users from across the globe, and some in outer space, would churn out a billion …
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By Joanna Peña-Bickley
 · 
March 21, 2011
Industry Talk · Something I Found

on: the paper tweet

Do you work in an office environment where many of your co-workers still haven’t grasped the concept of Twitter? These Paper Tweet Pads might be the easiest way to communicate with them, while slowly …
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By Joanna Peña-Bickley
 · 
February 22, 2011
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