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Written by: Joanna Peña-Bickley
Advertising · Creativity

Phonetics For Voice Search – Brilliant!

Brillant provocation! Who doesn't need phonetics to talk to their device? London-based agency Manning Gottlieb OMD won the Media Lion Grand Prix, for its outdoor campaign for Google’s voice search product.
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By Joanna Peña-Bickley
 · 
June 21, 2012
Conversations · Creativity · Design

BE TRUE 2012 – Nike Takes Pride in it’s LGBT Community

Just in time for the NYC Pride parade - Enter the Nike Pride Pack.  Be True 2012 celebrates the achievements of the New York City, San Francisco and Portland communities as progressive leaders of …
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By Joanna Peña-Bickley
 · 
June 20, 2012
Industry Talk · Inspire Me

Words of wisdom: Get In the game and learn something.

"It is not the critic who counts: not the man who points out how the strong man stumbles or where the doer of deeds could have done better. The credit belongs to the man …
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By Joanna Peña-Bickley
 · 
June 19, 2012
Advertising · Creativity · Game Changers · Industry Talk · The Next Big Thing

#CannesLions Contenders

As the Cannes Lions festivites have gotten underway and the predictions have been noted and posted, the shortlist for 2012 is about to reveal a few winners.  For me, I ask a few simple questions …
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By Joanna Peña-Bickley
 · 
June 18, 2012
Apps · Mobile

uSpeak

uSpeak is a new playful way to discover and learn languages. The service is free, fun and gets you to fluency in no time.   Sign up for the Beta at: http://www.uspeaklanguages.com
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By Joanna Peña-Bickley
 · 
May 28, 2012
Advertising · Branded Content

Nike’s Back To The Future Fundraiser

Wieden + Kennedy's spot for Nike featured Bill Hader, Christopher Lloyd, Tinker Hatfield, Donald Fullilove and KD star in a film about the most famous shoes never made, in an effort to support the …
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By Joanna Peña-Bickley
 · 
May 21, 2012
Industry Talk · The Soap Box

Insight – Do you have one or not?

In the agency world, its a word you hear a lot.  In a consumer centric world it's what you NEED to be relevant to a collaborative audience.  For me it's a word I hear …
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By Joanna Peña-Bickley
 · 
May 20, 2012
Design · Design & UI

The 21st Century Beetle – Rock ‘n’ Scroll

Many of you know I love my Beetle.  I was jazzed to see the Webby for Best Automotive go to Tribal DDB Berlin's website for VW. The site uses nifty design to give a history …
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By Joanna Peña-Bickley
 · 
May 20, 2012
AlwaysInBeta · Something I Found

Moqups

Moqups is an unique app based on HTML5 and SVG that allows you to quickly create crisp looking vectorial mockups.  Get in on the beta at: http://moqups.com
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By Joanna Peña-Bickley
 · 
May 5, 2012
Branded Content

Building Loyalty For CPG Brands

This week I had a great chat with Kate Kaye from ClickZ  Read more at: http://www.clickz.com/clickz/news/2172529/ryan-partnerships-pena-bickley-talks-brand-champions-video
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By Joanna Peña-Bickley
 · 
May 3, 2012
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