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ImmersiveText2

A shift in the meaning of luxury, away from materialism and exclusive designer products, towards stability and a traditional sense of luxury, to be able to experience more and follow one’s dreams.

“When you really want something, the world conspires to make a dream come true.”

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Paulo Coelho

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Get in to the consiration set by inviting customers to experience a pre-cognition — a dream state, a snapshot in to the future — that becomes more personal and vivid with every interaction using Augmented Reality , Virtual Reality, 3D Mapping and Ai (IBM Watson Personality Insights, Discovery and Assistant) to conspire to bring dreams to life.

fluid 4d experiences THAT connect with our human needs

Immerive inteligence at each of the customer journey begins with developing individualied Natural Language Understanding models that help guides customers to highly personalized interactions. 

CX_Journey

BONDING: USER GOALS
Adam, an entrepreneur, while researching a luxury car online, gets a flash of precognition that invites him to participate in an alternate future, in real time.


Adam, the entrepreneur, can see the full scope of his alternate future in a Cadillac and manipulate it, in real-time.

On The GO.
From the customer's pocket to the Cadillac experience centers: Augmented Reality + 3D Mapping.

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BONDING: USER GOALS
Sophie, a marketing professional in Moline, gets a flash of precognition while researching a luxury car online, that lets her envision and schedule and experience an alternate future at her local Cadillac dealership later that week.

Cadillac Virtual Reality Customer Experience

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AI POWERED VIRTUAL REALITY

BONDING: ENTERPRISE USER GOALS
Bob can anticipate and recognize Sophie and Adam, customers when they visit the dealership, and can fulfill their dream car, by the end of their test drive.

ENTERPRISE DEALER APPLICATION

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PROSPERING WITH AI POWERED foresight

DREAM-SERVICES
Cadillac_Service-Tech_App

Transforming the service expereince with a Enterprise Service Bay Application that used machine learning to diagnose & predict service outcomes using historial data.

Selected Works

HumanFXProduct Design

Breathe3D MasksPublic Works Design

CadillacAutomotive Ai: AR + VR

Citi BankProduct Design: Apple Watch App

CognitiveExperience.DesignGenerative Design + Machine Learning

Crypto JewsArt Exhibition

Girl Scouts of AmericaAi Powered Product Design

General Motors OnStar GoProduct Ecosystem Design

D'USSÉBranding, UX

Earth SpeaksStrategy, Product + Conversation Design

Ford Smart AdvisorAi Powered Product Design

The IRC - New RootsBranding, Product Design

AWS IoT Things GraphEnterprise IoT Product Design

AWS IoT EventsEnterprise Product Design

John DeereProduct Design + Ai

The MatrixDevice & Voice Game Design

Ford MobilityMobile & Internet of Things Design

Frontier CommunicationsBranding, Product Design, Advertising

Rémy MartinProduct Design, Mobile

IBM iXBranding, Org & Product Design

H3Product Design, Mobile + Wearble Tech

Amazon Echo & Alexa DevicesProduct Ecosystem Design

SPEAKING ENGAGEMENTS

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Joanna is a known as a headline speaker and keynote at conferences, corporations, non-profits, educational and professional organizations. Her subject matter expertise is customized to meet the needs of each audience. 
View Talks   |   + Book Joanna To Speak

+ Tune In To DesignedBy.show Podcast
+ ReadyToWear The Future Blog
+ CognitiveExperience.design
+ DesignedByUs.org

 

FEATURED TALK: Making Magic with Ai

Artificial intelligence (Ai)  is the tool of the modern magician. Amidst the great global reset, and another industrial and social revolution, Ai aided design (a.k.a Generative Design) unites math + magic to make what is has been invariable hard — seem remarkably easy.

 + Presentations  |   + Videos    |    + Articles

VODCAST: #5THINGS LIVE

5Things

Begin the week with a healthy dose of inspiration and exploration. #5Things is a springboard for creativity, invention and thinking big. Join the optimistic intersection of design, tech and modern life on spaceship earth. 

Connect with Joanna as she explores SPACESHIP EARTH

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