Joanna Pena-Bickley 
  Originally uploaded by gregverdino

In the greenroom hanging with the guys talking shop, Greg snapped this photo of me.  (babe you need a flash - i was standing right under that spotlight.)

WidgetCon 07 gave me a few things to think about...  my key insight was recognizing that  "The Internet has not created chaos in marketing and advertising - it has just revealed it."

The evolution has begun,  as a matter of fact it continues to evolve at about 100 miles an hour. 

The widget is facilitating the evolution through giving us a mechanism for portable content, commerce, community and transactions in consumers lives.

Special thanks to Freewebs... I look forward to seeing you guys at digital days @ TracyLocke.

ON: A Creative Conversation Architect’s View on Widgets via @jpenabickley