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Latest in: OLA

Poor Media Placement – Context Matters

Sometimes I ponder why clients allow media agencies to serve their impressions in such a random method. Check out the irony in this placement.   When I clicked through I was taken to a site …
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October 28, 2011

ON: Hitachi & User Generated Media

Hitachi takes the plunge into consumer genrated media to help connect with its US audience.Ads take pieces of CG Video and tease you to click to the broadband website.  Click here to view the …
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 · 
November 26, 2006

ON: Digital Brand Building

This week I was asked by a number of advertising execs how I could build a brand through an online expereince.  Over the last ten years the answer to that question has evolved... I …
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 · 
September 27, 2006

ON: Al Gore’s Current TV Joins With Yahoo for a Video Venture

Reading my copy of the NY Times I ran across something that seems like an interesting video model and speaks to a smart Web 2.0. 1.21 model. http://us.i1.yimg.com/cosmos.bcst.yahoo.com/player/media/swf/FLVVideoSolo.swf Yahoo said yesterday that it was …
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 · 
September 21, 2006

ON: Al Gore’s Current TV Joins With Yahoo for a Video Venture

Reading my copy of the NY Times I ran across something that seems like an interesting video model and speaks to a smart Web 2.0. 1.21 model. http://us.i1.yimg.com/cosmos.bcst.yahoo.com/player/media/swf/FLVVideoSolo.swf Yahoo said yesterday that it was …
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 · 
September 21, 2006

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