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Latest in: Starbucks

ON: The Hijacking of Starbucks

This is a a story of Social Media gone terribly wrong... Or is it?  Tuesday I was researching Starbucks' most recent campaign launch when I ran across, Filmmaker, Robert Greenwald's documentary about the union …
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May 26, 2009

ON: Experience Design Matters

Today I was studying along side of my daughter who is preparing for a role in a play.  We were discussing the emotions that her character was feeling and the empathy that she needed …
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November 25, 2007

ON: Managing Design

Was strolling through my lists of feeds and ran across the UK Design Council's series of in-depth articles on how design is managed, with practical ideas and real-life examples of design being used for …
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November 12, 2007

ON: Meet me at Starbucks

I love this tool!  The Starbucks iGoogle gadget allows you to quickly locate a Starbucks nearby by simply entering your zip code. The Map Tool will then pinpoint all of the Starbucks locations in …
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September 26, 2007

ON: Branding with emotion and transcending the product

Tonight I had my branding hat on....I began writing a strategic statement for one of my clients and then I came to this... Some categories may lend themselves to branding better than others, but …
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April 19, 2007

ON: Starbucks

When reading through the Starbuck Gossip blog what you find is that if read enough and you’ll notice that consumers wonder about things we’d never think that they’d wonder about. Like all consumer generated …
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December 21, 2006

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