Last night YouTube launched an analytics feature called INSIGHT for its video uploaders and advertisers. Users will be able to see the relative popularity of their videos versus other videos in a certain time period, as well as drill down on the geographic regions where their viewers are located.

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Hot stuff for those of us who are in the storytelling business. now we can get to know the people who are engaging with our content and tailor it for what they want.

ON YouTube’s Analytics Launch via @jpenabickley