Last January Degree hooked up with 24 to Launch the Rookie.  Success with the branded entertainment  must have been sweet as they are at it again.


The second series of webisodes inspired by series ‘24’ appear in a site that contains a sweepstakes and a few widgets. I found the widget to lack innovation as it could have been easier to install and offered more functionality. I was not impressed by the spring widgets consumer experience as it took me away from the  focus of the site. 

Check out The Rookie: Day 3 Extraction" at www.dayzero.com

On: Degree’s Year Two Play On 24 via @jpenabickley