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While doing research for my latest project I stopped browsing to admire Google'sThe Ultimate Search for Bourne’, an online game that encourages stalking in the name of Universal Picture’s
third Bourne Identity film.

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Of course, with the advent of social
networking, online stalking is now socially acceptable in some circles, and the
game utilizes the best of Google’s APIs – Google Maps, Google Images
YouTube and Google search.

Players sign up at www.google.com/bourne
to track Bourne across three continents. No money changed hands in the
deal, as a product placed Google search page appears in the film.  The tie in with Google is smart and takes search into a new entertaining venue.

ON: Discovering The Ultimate Search for Bourne via @jpenabickley