An intriguing ad caught my eye today on CNN.  It started with a headline that read "Dream the Impossible"

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A click took me to dreams.honda.com,   

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This is where I encountered a series of impressive stories of failure that lead to innovation.  I found the campaign bold, a real change, as Honda opened themselves up to real learning inspired by consumers.
The message of innovation is demonstrated by showing The Power of Dreams.

Hopefully the web developer will use The Power of Dreams to learn to properly compress and serve the video at full screen, as it kept my processor spinning. The poor handling of the video took away from my viewing experience.

Another area of Innovation was this mobility content.

ON: Honda’s Successful Failure via @jpenabickley