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ON: YES Essentials

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 · 
April 12, 2007
 · 
1 min read

Picture_5

YES Essentials created a Web site that dares you to get their car mats dirty.

SplatTheMat.com features the magical mats and a woman with a sense of humor who gets doused equally with whatever the mat endures: ketchup, blueberry pie, coffee with creamer, potting soil and an ice cream sundae. Once you dirty the mat, a cleaning crew arrives to clean the mat in real time. But getting it messy is the fun part. Users can send the site to friends and suggest a stain to douse the mat.

ON: YES Essentials via @jpenabickley
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