The slides below are from a presentation, What's Next in Marketing + Advertising, delivered last week by Paul Isakson. An absolutely brilliant synopsis of just how profoundly marketing has changed -- in light of shifts in product design, the huge influence of social media, the movement to content as currency, and the increased value placed on engagement and utility -- in a fairly short period of time.

http://counters.gigya.com/wildfire/CIMP/Jmx*PTEyMDcwNDg5MzkzMTImcHQ9MTIwNzA*ODk*NDU1NyZwPTEwMTkxJmQ9Jm49.swf

ON: Whats Next In Marketing + Advertising via @jpenabickley