This past week I have had a few the best conversations I have ever had in my career. Most of those conversations were either marketing and brand advise for clients who think their agency partners lack creativity. this was a running theme all week. Has the agency world lost the market on creative?
Perhaps it has. The way I look at the world - we are all creative - in different ways. But in our profound journey to create the best campaigns have the institutions we worked for set us up for creative success?
Sir Ken Robinson
makes an entertaining (and profoundly moving) case for creating an
education system that nurtures creativity, rather than undermining it.
With ample anecdotes and witty asides, Robinson points out the many
ways our schools fail to recognize -- much less cultivate -- the
talents of many brilliant people. The universality of his message is
evidenced by its rampant popularity online. A typical review: "If you
have not yet seen Sir Ken Robinson's TED talk, please stop whatever you're doing and watch it now."
Is your Agency partitioning or siloing people out of their
creativity? Let me hear from you. I am trying to save our collective creative planet.